Getting your products into retail chain stores is a difficult and time consuming task that requires a great deal of time, effort and some amount of resources.  The tips listed below are intended to help you approach this task in the most effective way. 

Demo The Product:

Product demonstration is a way to introduce customers to the product in the hopes of getting them to purchase it.  You can offer to perform in-store demonstrations of your product.  Many retailers are willing to give you the opportunity to so.  Your demonstration should show how the product would solve a problem rather than on the pure technical aspects of how it works.  Be prepared to offer samples or give aways such as coupons.  Almost any product can be demonstrated.  The question you have to ask yourself is "if I show how this product works will the person be convinced that it is a good product for them?

Meet Vendor Requirements:

You should make every attempt to meet the vendor requirements of the retailer you want to place your products with.  You can learn of the specirfic vendor requirements by visiting their website.  See a list of the key vendor requirements.

Do Your Homework:

Do your homework to learn as much as possible about the retailer.  Visit the retail store and observe what products are carried and how they are placed on the shelves.  Compare prices of similar products.  Check out the dimensions and packaging of competitive products or similar products. 

Work With Distributor That Already Have Access:

Working with a distributor that already have access to the retail chain that you want to place your products with will save you an enormous amount of time, effort and resources.  Also, some retailers will only allow certain products in their stores through their already established distributors.  So, seek out a distributor that has already done the leg work for you and work with them to get your products into retail stores.