According to the
Internet World Statistics over 2 billion people
worldwide use the Internet in 2011. Over 12% or 273,067,546
of those users are in North America. This is a vast
customer base that you could reach through the Internet. If
your business cater to people worldwide then your pool of
potential customers is 2,267,233,742. The most cost
effective way to reach this customer base is via the
Internet. |