Manual methods of acquiring your Sales Leads
includes, Social Media (Blogs, Twitter,
LinkedIn, etc.), Networking, Webinars,
Website, etc.
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Blogs:
You can generate lots of leads from having a
Blog.
All of your followers are potential
leads.
Create a blog on an interesting topic
and generate a following.
Then use those followers as potential
leads.
Create a sign-up page on your blog
where followers can leave contact
information.
One of the tools you can use to create a
blog is:
Blogger
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Twitter:
Twitter is a great tool for generating
leads.
You can develop a large following on
twitter very quickly.
Also, because of the way tha twitter
works you can even reach people who are not
actively following you through those who are
actively following you.
You can reach the followers of those
who follow you.
You can also reach people who are
interested in a specific subject simply by
using the hashtag (#) feature.
If you don’t have a twitter account
get one now and start growing your audience
and generating leads.
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LinkedIn:
LinkedIn has a Sales Navigator tool that
lets you reach its over 430 million member
network to generate sales leads.
Visit the webpage and sign in to view
a demo.
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Networking Events:
If you haven’t attended networking evnets in
the past, you should start now.
This is another effective way to
generate leads.
At these events you get to meet
people face-to-face and exchange contact
information.
All of those business cards are leads
that you can reach out to later on.
Networking events for the most part
cost nothing.
At these events you get to meet a
broad spectrum of people with varying
backgrounds.
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Webinars:
Webinars are online presentations that you
make on specific topics.
Anyone from anywhere in the world can
sign up and view the webinar.
Everyone that sign up and view the
webinar provide contact information that is
a great source for generating leads.
Make your webinars a recurring event
on topics that are helpful to customers.
Use social media to promote it.
Some of the resouces you can use to
establish your webinar includes:
Adobe Connect Webinars
AnyMeeting
Clickmeeting
GoToWebinar (by GoToMeeting)
Join.Me
iLinc
MegaMeeting
OnStream
ReadyTalk
Skype
Webex
WebinarsOnAir
Webinato
Zoom
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Website:
Your website is also a good source to
generate leads.
When someone visit your website
they’re already showing a level of interest,
even though they may not have purchased
anything.
Give visitors to your website the
opportunity to leave their contact
information so that you may provide them
with beneficial information in the future.
This list becomes your sales leads
that you can use to introduce new products
to in the future.
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