In layman terms think of marketing as the
engine that drives the train. You can build a
beautiful train, but without the engine it will go nowhere. You can have a great
product or provide a great service, but if no one knows
about it there will be no sale. Marketing is the means
by which you communicate and deliver value to your customer.
It is the process through which you build strong
relationships with your customers.
Why Should You Market Your Business
In short marketing is key
to the success of any business. If you want your
potential customers to know that your business exist you
must market to them.
Marketing can be a cost
effective. Not all forms of marketing is expensive.
Some of the most effective form of marketing is very
You have many options to
advertise your goods or services to the public. What
best depends on the goods or service you’re
offering, your budget, who you want to target and how
you want to target them. Some form of advertising are
more expensive than others. Examine the choices below
and determine which is best for you.
out this awesome infographic that compares
cost between the
different forms of advertising by